SEO Manager
Marketing & Communications · Great Lakes

Our client in the Marketing and Advertising industry is looking for a Search Engine Optimization Manager to add to their team, who will be the internal and client-facing expert on SEO best practices. In this role, you will define requirements and tasks associated with SEO that will be executed by cross-functional marketing and web development teams. Our client is looking for someone with at least two years of experience planning and implementing successful SEO strategies, SEO reporting, and working with keyword search tools and PPC programs. The ideal candidate has extensive knowledge of existing technologies and willingness to drive new technology adoption to improve client KPIs, as well as a passion for collaborating on ways to make the entire marketing ecosystem generate quality leads. This is a great opportunity to join a growing, data-driven agency with plenty of direct client interaction. [Remote] SEO Manager Responsibilities ● Grow clients’ organic traffic and new leads ● Improve overall rankings through both content and technical recommendations ● Help drive new technology adoption and proliferate existing technology to improve client KPIs ● Define requirements, tasks, and resources associated to SEO strategy ● Guide content teams through keyword research ● Recommend fixes for technical SEO issues ● Optimize paid search copy٫ website content٫ and landing pages ● Identify, collect, and report data on KPIs (i.e., redirects, click/bounce rates, traffic, and rankings) ● Optimize campaigns through work with social media and PPC teams ● Work towards organic search optimization and ROI maximization ● Remain current on SEO trends as well as integrated marketing trends ● Bill at least 25 hours per week to client work